John Straw is a digital veteran with 33 years in IT and marketing. In the past 22 years he has started and sold 3 martech businesses, led the digital transformation at Thomas Cook and advised a major high street bank. His current roles include senior advisor to Mckinsey and and his own portfolio of investments. In 2017 he became a NED for FTSE100, Provident Financial plc.
John is co founder of D/SRUPTION a magazine, website, and series of events helping business leaders make sense of the emerging technologies transforming the business world, and wrote a book on disruptive technology, iDisrupted